Digital Transformation in Media
Duration
30min
Technologies
Media
Description
Schedule
In this session, we will discuss how Plain Concepts is leveraging technology to help media companies address their challenges, and stay ahead of the industry trends.
- Gathering insights from terabytes of advertisement data
- Applying AI to super-segment target audiences
- Forecasting revenue and packaging marketing campaign ROI
- Engaging customers in new experiences with Mixed Reality
Speaker
Monica Stefan
UK Growth Strategy Lead at Plain Concepts
I’m Monica Stefan, and I’m excited to help Plain Concepts build their presence in the UK. Prior to this opportunity, Seattle was my home, where Microsoft ignited my passion for technology. What I love about being part of global teams is the exposure to understand the role of technology in a variety of businesses and meet some of the brightest individuals around the world. Like the ones here at Plain Concepts 🙂 In the attempt to get away from Seattle’s notorious rain, Los Angeles and New York City delighted me while working for American Express and AWS.
What I love most about technology is that it is the closest thing we have to magic!
Feel free to connect with me, always happy to help.