Elena Canorea
Communications Lead
Introduction
With the theme of “Towards New Worlds,” LEAP 2025 kicked off at this flagship event that brings together world leaders in technology and innovation from February 9-12 at the Riyadh Exhibition and Convention Centre in Saudi Arabia.
The event brought together more than 680 startups, more than 1,000 speakers, more than 1,800 global brands, and more than 170,000 visitors. Plain Concepts did not want to miss any detail of the event and we have traveled to Riyadh to tell you all about it.
On the first day of the conference, investments and projects totaling more than $14.9 billion were announced in the artificial intelligence sector to consolidate Saudi Arabia’s position as a leading global player in shaping the digital future.
These investments aim to foster the development of digital skills, support the growth of emerging technology companies, and encourage innovation within the country.
Minister of Communications and Information Technology, Abdullah Alswaha, emphasized that “These initiatives are critical to empower the technology sector and accelerate Saudi Arabia’s transition to an innovative economy driven by artificial intelligence. They are also aligned with the goals of Vision 2030.”
Some of the main initiatives that will receive these funds will be focused on:
This event and the announcements of further investments in AI and new technologies are evidence of the consolidation of Saudi Arabia’s position as the largest digital economy in the Middle East and North Africa region, creating an ideal environment for global technology companies. For all these reasons, Plain Concepts’ entry into this region represents a great opportunity for the company to grow in a rapidly expanding market, create more partnerships, and continue to gain technological expertise. This is just the first step of many that we have on the horizon to bring our experience in the area and this market that has so much growth potential.
Elena Canorea
Communications Lead
Cookie | Duration | Description |
---|---|---|
__cfduid | 1 year | The cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information. |
__cfduid | 29 days 23 hours 59 minutes | The cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information. |
__cfduid | 1 year | The cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information. |
__cfduid | 29 days 23 hours 59 minutes | The cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information. |
_ga | 1 year | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
_ga | 1 year | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
_ga | 1 year | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
_ga | 1 year | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
_gat_UA-326213-2 | 1 year | No description |
_gat_UA-326213-2 | 1 year | No description |
_gat_UA-326213-2 | 1 year | No description |
_gat_UA-326213-2 | 1 year | No description |
_gid | 1 year | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form. |
_gid | 1 year | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form. |
_gid | 1 year | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form. |
_gid | 1 year | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form. |
attributionCookie | session | No description |
cookielawinfo-checkbox-analytics | 1 year | Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Analytics" category . |
cookielawinfo-checkbox-necessary | 1 year | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-necessary | 1 year | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-non-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary". |
cookielawinfo-checkbox-non-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary". |
cookielawinfo-checkbox-non-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary". |
cookielawinfo-checkbox-non-necessary | 1 year | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary". |
cookielawinfo-checkbox-performance | 1 year | Set by the GDPR Cookie Consent plugin, this cookie is used to store the user consent for cookies in the category "Performance". |
cppro-ft | 1 year | No description |
cppro-ft | 7 years 1 months 12 days 23 hours 59 minutes | No description |
cppro-ft | 7 years 1 months 12 days 23 hours 59 minutes | No description |
cppro-ft | 1 year | No description |
cppro-ft-style | 1 year | No description |
cppro-ft-style | 1 year | No description |
cppro-ft-style | session | No description |
cppro-ft-style | session | No description |
cppro-ft-style-temp | 23 hours 59 minutes | No description |
cppro-ft-style-temp | 23 hours 59 minutes | No description |
cppro-ft-style-temp | 23 hours 59 minutes | No description |
cppro-ft-style-temp | 1 year | No description |
i18n | 10 years | No description available. |
IE-jwt | 62 years 6 months 9 days 9 hours | No description |
IE-LANG_CODE | 62 years 6 months 9 days 9 hours | No description |
IE-set_country | 62 years 6 months 9 days 9 hours | No description |
JSESSIONID | session | The JSESSIONID cookie is used by New Relic to store a session identifier so that New Relic can monitor session counts for an application. |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |
viewed_cookie_policy | 1 year | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |
viewed_cookie_policy | 1 year | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |
VISITOR_INFO1_LIVE | 5 months 27 days | A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface. |
wmc | 9 years 11 months 30 days 11 hours 59 minutes | No description |
Cookie | Duration | Description |
---|---|---|
__cf_bm | 30 minutes | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
sp_landing | 1 day | The sp_landing is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content. |
sp_t | 1 year | The sp_t cookie is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content. |
Cookie | Duration | Description |
---|---|---|
_hjAbsoluteSessionInProgress | 1 year | No description |
_hjAbsoluteSessionInProgress | 1 year | No description |
_hjAbsoluteSessionInProgress | 1 year | No description |
_hjAbsoluteSessionInProgress | 1 year | No description |
_hjFirstSeen | 29 minutes | No description |
_hjFirstSeen | 29 minutes | No description |
_hjFirstSeen | 29 minutes | No description |
_hjFirstSeen | 1 year | No description |
_hjid | 11 months 29 days 23 hours 59 minutes | This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. |
_hjid | 11 months 29 days 23 hours 59 minutes | This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. |
_hjid | 1 year | This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. |
_hjid | 1 year | This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. |
_hjIncludedInPageviewSample | 1 year | No description |
_hjIncludedInPageviewSample | 1 year | No description |
_hjIncludedInPageviewSample | 1 year | No description |
_hjIncludedInPageviewSample | 1 year | No description |
_hjSession_1776154 | session | No description |
_hjSessionUser_1776154 | session | No description |
_hjTLDTest | 1 year | No description |
_hjTLDTest | 1 year | No description |
_hjTLDTest | session | No description |
_hjTLDTest | session | No description |
_lfa_test_cookie_stored | past | No description |
Cookie | Duration | Description |
---|---|---|
loglevel | never | No description available. |
prism_90878714 | 1 month | No description |
redirectFacebook | 2 minutes | No description |
YSC | session | YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages. |
yt-remote-connected-devices | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
yt-remote-device-id | never | YouTube sets this cookie to store the video preferences of the user using embedded YouTube video. |
yt.innertube::nextId | never | This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen. |
yt.innertube::requests | never | This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen. |