Elena Canorea
Communications Lead
Introduction
In recent years we have witnessed a period of acceleration in technological adoption in the pharmaceutical sector due to factors such as the emergence of new technologies, inflation, recent therapeutic modalities, and current ways of working. This has led to new sourcing, manufacturing, and supply chain operations strategies.
Technological advances will address many challenging demands in the industry. We review the technology trends that will redefine the pharmaceutical sector in 2025!
Artificial intelligence has been changing the way drugs are developed for some years now and will do so even more in the coming months.
This technology can speed up the process of identifying potential compounds by analyzing large data sets. These AI models can predict how small changes in molecular structure can improve efficacy or safety.
During this year, artificial intelligence will move beyond being a tool to become an essential partner in research laboratories. Scientists can explore more options in less time, significantly reducing costs and accelerating the journey from lab to market.
Real-time data monitoring in clinical trials allows for more detailed observation of patient responses and drug efficacy.
Thanks to big data, digital simulations, or new technologies, trial data can be uploaded to secure databases, allowing researchers to make immediate adjustments.
Thus, trials are becoming more adaptive, with better-targeted protocols that optimize results and ensure patient safety.
Supply chains and manufacturing have not traditionally been considered a major strategic concern for the pharmaceutical industry, but the outlook is changing as the industry faces shrinking profit margins and evolving geopolitical threats in an interconnected world.
Now pharma companies are optimizing their supply chains, while building resilience, through the use of technology, especially AI and data.
Amid the unpredictability of changing global economic dynamics, pharmaceutical companies are focused on self-sufficiency and increasing their presence in emerging markets poised for growth.
By using advanced analytics, ML, and the potential of quantum computing to obtain more useful information, clinical research will focus on generating personalized therapies that take into account the precise conditions of each patient rather than a general disease.
Bringing together various technologies can ensure that each stage in drug development is based on diverse, nuanced, and real patient populations. This understanding will help personalize therapies more effectively, better engage patients, and close the gap in research and clinical care.
This approach involves obtaining clinical data beyond traditional clinical trials by analyzing information provided by portable devices and medical records and conducting patient surveys.
This method helps assess treatment efficacy more accurately, improves decision-making, and creates opportunities to provide personalized medical care. Currently, regulatory agencies such as the FDA (Food and Drug Administration) in the U.S. and the EMA (European Medicines Agency) in Europe are leveraging real health data to make decisions on drug approvals.
By 2025, this trend is expected to evolve thanks to technological advances, integrating real-world data, obtained from various sources, and processing using advanced technologies such as AI, ML, and PLN. All of this will be key to optimizing the management of all stages of the life cycles of pharmaceutical products.
Following the success of mRNA vaccines during the pandemic, new avenues have opened up for this technology. Thus, two avenues of development are expected by 2025:
Over the last 4 years, we have seen virtual healthcare gaining a lot of traction. During 2025 this is set to continue to repeat and grow, where we will see wearable devices and mobile apps play a key role in chronic disease monitoring and improving medication adherence.
Telehealth platforms will also increasingly integrate with pharmacy services, offering direct delivery of medications to patients and virtual consultations.
These types of clinical trials are changing the way new drugs are tested, as they take advantage of digital tools to carry out studies at a distance.
This is very beneficial and opens up possibilities for the advancement of new treatments, as it leads to greater patient participation and diversity, reduced trial costs and timeframes, as well as greater data accuracy thanks to real-time monitoring.
Governments and regulatory bodies around the world are emphasizing data transparency, quality assurance, and the need for greater traceability throughout the supply chain.
Blockchain technology is very important to the pharmaceutical industry in its various stages of drug production and distribution and can modernize the industry by introducing three key elements: privacy, transparency, and traceability.
It can be used to facilitate access to medical records, improve the supply chain, accredit suppliers, track drug pricing strategies, etc. In fact, there is another use case approach where blockchain has a lot to say in the industry: tracking counterfeit or substandard drugs that can be very harmful to people.
2025 will be the year when the pharma industry will not only evolve but revolutionize the way medicines are manufactured, researched, and distributed. Moreover, the patient will be at the center of this transformation, to offer safer, more effective, personalized, and accessible treatments. If you are interested in technology trends, don’t miss our article on Top Technology Trends 2025.
Elena Canorea
Communications Lead
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